FTC Guidelines regarding the use of the term 'Pearl'

[pbazar]

I very much like 23.19.c and suggest adding the various descriptors for majorcan/majorica pearls which are produced by the factory on the island of Majorca
These confuse even people who have toured the factory!

majorcan/majorica pearls are by definition imitation and must be immediately preceded, with equal conspicuousness, by the word "artificial," "imitation," or "simulated," Without such a term they are in violation of current FTC rules.

I did not suggest any change to § 23.18 (c) We need to work together to enforce it.

(c) It is unfair or deceptive to use the terms "faux pearl," "fashion pearl," "Mother of Pearl," or any other such term to describe or qualify an imitation pearl product unless it is immediately preceded, with equal conspicuousness, by the word "artificial," "imitation," or "simulated," or by some other word or phrase of like meaning, so as to indicate definitely and clearly that the product is not a pearl.

[pearlescence]

Well the FTC rules of course don't apply in Europe but if I get cause and opportunity to make some sort of formal complaint then it and the CBJAA rules will add good precedent. The new way to avoid at all costs using the word fake is to describe them as 'organic'. (since when were glass beads organic?)
but scoot around the web and see
Mallorca pearls

The “ORQUIDEA” pearl factory is the best place to buy the mallorca pearls. The best quality at factory prices!


Organic Pearl Necklace - Multi-Color (For Women) - WHITE/ORO/DOVE GREY ( )

Organic Pearl Necklace - Multi-Color (For Women) - WHITE/ORO/DOVE GREY ( )
Overstock . With depth of color and iridescent luster Joia de Majorca's multi-color organic pearl necklace reflects the beauty of the sea - and the woman wearing it. (that is an american website nexttag )

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