[jshepherd]

Definitely not much of an "aloha" indeed. Copyright and trademark infringement on such a scale as what Aloha Pearls did is something we rarely ever have to deal with - even with eBay sellers in China.

It was not even the fact that they stole all our photos and information and used it on alohapearls.com. That can be construed as a mistake. A very unwise and amateur mistake, but a mistake nonetheless. But the deceitful way they went about it was not just a mistake. It was very dishonest and underhanded. Those are not really the character attributes you try to build a jewelry company on.